Executive Mini-MBA in Sales Management

About This Training Program


This is an excellent opportunity for the managers and executives who are eager to learn sales management methods. The aim of this mini MBA programme is to provide sales management know-how to the mangers in a short-time. The managers go through an intensive programme which covers main topics of an MBA plan. They will master these techniques through 6 business areas or units; Sales Management and Market Communication, Leadership Management for Success, Strategic Management Challenges and Development, Marketing and Sales Management Challenges, HR Management, and International Sales Management.


Sales Management and Market Communication

  • Challenges in Sales and Marketing
  • Understanding Business Environment
  • Sales and Customer Management
  • Business to Business Selling
  • Sales Channels: Selection of the right Challenges

Strategic Management Challenges and Development

  • Understanding the global Industries
  • Building competitive advantages in Companies,
  • Conducting industry analysis for Companies
  • Strategy execution
  • Competing in the global markets
  • Strategic planning and execution
  • Decision making and managing the multi-business corporations

Leadership Challenges

  • Leadership challenges
  • Leadership development
  • Leadership skills and development
  • Leadership development
  • Leading successfully for greater results
  • Relationship development with stakeholders

International Management

  • Understanding the International Environment
  • Formation and implementation of strategies in the global environment,
  • the building of strategic alliances,
  • negotiation and cross-cultural communication,
  • International human resource management

Marketing and Sales Management Challenges

  • Understanding the Relationship: Sales, Marketing
  • Managing in the Sales in markets,
  • The products and services developments and Selling
  • Market management: Developing Sales Strategies
  • Market management: Implementing Sales Strategies
  • To apply the best marketing and Sales strategies to win the markets

International Human Resource Management

  • International Human Resources Challenges
  • Challenges for meeting the Human Capital
  • Human Resource Management Strategies
  • HRM: Recruiting Internationally
  • Human Resources and Outsourcing

International Sales Management

  • Understanding the International Environment
  • Formation and implementation of sales strategies in the global environment,
  • The building of Sales strategic alliances,
  • Negotiation and cross-cultural communication and Selling
  • International human resource management

Who Should Attend

  • The programme is suitable for managers or executives  from all levels of the management (both Sales and non-sales  
  • This program is designed for busy business managers and executives who have only short time for learning.
  • The managers and executives who have been recently promoted or are soon to be promoted for new functions
  • The managers who have technical experience but needs management and business techniques
  • The managers with non-business and leadership knowledge
  • The managers who are department heads controlling different types of operations.
  • The managers who are looking for greater efficiency and lead their departments more effectively.
  • The managers who eager to learn new business techniques for their businesses operations.
  • The business managers who are interested to update and refresh their business knowledge.
  • The executives or managers who need to advance their general management competencies and are interested to investigate how the top managers manage their businesses and how do they become successful leaders.
  • The managers from the public sectors may also benefit by applying new business, leadership and administrative techniques for their organisations.

Benefits of Attending

What will this programme do for you?

The managers who are eager to succeed in the business world; benefit from opportunities existing in the companies they work for or elsewhere, will strengthen their capabilities through this Mini- MBA seminar.  Best of all, the managers will become better leaders and better decision makers. In addition, they will become confident business managers/leaders.

What will this programme do for your organisation?

The ultimate beneficiaries of this seminar are the companies themselves. It will provide them; more confident, result oriented and well business and market-oriented managers. These managers will become more goals oriented. They will help the companies to improve their business results.


Online Registration is now Available! Choose the dates and locations that most suit you from the table below and click Register.

From To Location Fee Register
05-06-2023 09-06-2023 London 4350 (GBP) Register
26-06-2023 30-06-2023 Istanbul 4350 (GBP) Register
14-08-2023 18-08-2023 London 4350 (GBP) Register

The program fee includes lunches, program material (presentations, cases and articles on USBs), coffee/tea etc. (accommodation and transport not included)

This Training Program in Your Company?

By taking into account the company's specific needs, The Management Centre can organise this or any other programs for a group of attendees/executives at a date and location of their choices. For more information, please contact us.


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