(ON DEMAND) Introducing the Executive Mini-MBA designed specifically for Medical Doctors and Health Managers in the healthcare industry. This exceptional program offers a one-of-a-kind opportunity for MDs and HMs to acquire essential health management and business skills, enabling them to excel as successful managers and decision-makers within the health sector. The primary objective of this program is to equip MDs and HMs with the necessary knowledge for making informed health-related business decisions and keeping them updated on the latest developments in the health industry.
Participants will undergo intensive training spanning 5 modules, which form the core of the MBA Health Management Plan for MDs and HMs in the healthcare sector. These modules include:
By completing this comprehensive program, MDs and HMs will attain mastery in these techniques, empowering them to tackle the challenges of health management effectively and contribute significantly to the progress of the healthcare industry.
Module: Management Decision-Making - Navigating Health Challenges
In this module, participants will gain insight into various analytical tools that can aid them in making well-informed business decisions within the intricate healthcare landscape. They will explore the specific challenges faced by executives in the health sector and stay up-to-date with the latest developments and trends in health services and industries. Additionally, the module will delve into strategic health management and practical health management strategies in action.
Module: Health Marketing Management
This module equips MDs and HMs with valuable marketing management tools. Attendees will learn both internal and external marketing techniques to offer competitive services to both business customers and consumers. Comprehensive lessons on customer relationship development and service enhancement techniques will be provided. Key topics covered include market management, services development, market segmenting management, market positioning management, and the application of winning marketing strategies for long-term success.
Module: Health People Management
Concentrating on the crucial aspect of "Management of people," this module underscores its significance for organizational success. Managing people, being the most complex of all organizational resources, poses unique challenges. Participants will engage in discussions and analysis of both theoretical and practical issues of people management within the contemporary competitive economic environment. The module will also focus on human resource strategies.
Module: Financial Management and Health Economics
In this module, MDs and HMs will explore various health financial management methods. They will gain a fundamental understanding of financial issues in the health sector, including managing the financial aspects of healthcare and organizing health care. Additionally, topics like financing and current issues in health economics will be central to the learning experience.
Module: Leading International Health Business and Management
This module adopts an international perspective on healthcare as a burgeoning business sector and delves into the associated management and leadership issues in key healthcare systems of developed countries and related health-related industries. Participants will explore international healthcare system aspects, such as consumerization, public participation, and technology management. The module offers comparative perspectives on public health issues in both developed and developing countries, addressing key challenges, healthcare systems, and the functioning of international health organizations, among other essential topics.
The Executive Mini-MBA for Medical Doctors and Health Managers is specifically designed for two main target groups:
Overall, the program is best suited for medical professionals and health managers who are motivated to advance their careers, take on leadership positions, and gain a comprehensive understanding of health management and business techniques necessary for success in the healthcare industry.
Attending the Executive Mini-MBA for Medical Doctors and Health Managers offers a multitude of benefits that can significantly enhance the career prospects and professional capabilities of participants. Some of the key benefits include:
In conclusion, attending this program can be a transformative experience for medical doctors and health managers, equipping them with the necessary tools and knowledge to excel as leaders and decision-makers in the healthcare sector.
Online Registration is now Available! Choose the dates and locations that most suit you from the table below and click Register.
The program fee includes lunches, program material (presentations, cases and articles on USBs), coffee/tea etc. (accommodation and transport not included)
By taking into account the company's specific needs, The Management Centre can organise this or any other programs for a group of attendees/executives at a date and location of their choices. For more information, please contact us.