Corporate Strategy employs a single consistent framework for the analysis of corporate-level strategy. Based on the latest research in the resource-based view of the firm and organizational economics, it develops a rigorous approach to the many important issues surrounding the scope of the firm. Starting from the analysis of how valuable resources contribute to the competitive advantage of a single business, the book progresses through the analysis of scale, scope and vertical integration within an industry, to the treatment of diversification and the management of multi-business firms. As such, it perfectly complements those required strategy courses that develop the notions of strategy as the internal consistency and external positioning of single business firms.
Online Registration is now Available! Choose the dates and locations that most suit you from the table below and click Register.
|11-03-2019||15-03-2019||Kuala Lumpur||3950 (GBP)||Register|
The program fee includes lunches, program material (presentations, cases and articles on USBs), coffee/tea etc. (accommodation and transport not included)
By taking into account the company's specific needs, The Management Centre can organise this or any other programs for a group of attendees/executives at a date and location of their choices. For more information, please contact us.